Blog New Features of Hybrid DMP

New Features of Hybrid DMP


This is the Hybrid's team own development for collecting of advertising profiles of one person on different devices and browsers based on statistical data. For advertisers, this opens the opportunity for significant budget savings by targeting not on a set of cookies of a certain topic, but on a specific person and a complete picture of his interests. It means almost 100% cross-referral coverage.


29 June 2pm IST

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